The name enfolds the project, one promptly referring to an international vision, beyond borders. Powerful it is, as would prove the product, ever amazing and versatile. A name – Iceberg – pronounced the same throughout the world, playfully imbued to all appearances with the anticonformist spirit underlying the sociocultural context in which it originated, as if some unmistakable DNA. They were years of change, ferment, a new sense of freedom. People began enjoying leisure time in a wider range of increasingly popular ways.